Ronald B.
Senior Manager, Ecommerce and Growth Marketing @Carnivore Meat Company
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WORK HISTORY
Senior Manager, Ecommerce and Growth Marketing @Carnivore Meat Company
Minneapolis, MN, US
Lead digital commerce strategy across Amazon, Chewy, Walmart.com, and D2C channelsOversee D2C website operations, including site development, merchandising, and conversion rate optimizationDirect performance marketing across Meta, TikTok, Google, Amazon Advertising, and Chewy AdsManage marketplace optimization, promotional strategy, and retail partner relationshipsOwn P&L for digital channels and drive revenue growth through data-driven decision making
EDUCATION
University of Colorado Boulder
Bachelor's degree, Economics
ABOUT RONALD B.
I drive revenue growth for consumer brands through strategic e-commerce and performance marketing. Currently, I lead the complete digital commerce strategy for Carnivore Meat Company (Vital Essentials), one of the fastest-growing premium raw pet food brands in the market. I’m responsible for our entire online sales ecosystem, managing marketplace operations across Amazon, Chewy, and Walmart, directing our D2C channel, and leading all performance media initiatives across Meta, TikTok, and paid search.Previously, I led performance media teams at Collective Measures, partnering with brands across furniture, financial services, healthcare, and beyond to scale their digital presence. Before that, I built Rocket55’s Amazon marketing practice from the ground up, transforming it into the agency’s fastest-growing service line and earning acceptance into the Amazon Partner Agency program.Outside of work, you’ll find me mountain biking and hiking through Minnesota’s north woods.Want to connect? Drop me a message that starts with “Hi Grisha” so I know you’re real!
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