Ron Petralia

Vice President of Sales @Hauppauge Computer Works

San Francisco, CA, US
MOBILE NUMBERS
+19•••••••11

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WORK HISTORY

Mar 1997 — Present

Vice President of Sales @Hauppauge Computer Works

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San Francisco, CA, US

Hauppauge Computer Works, Inc. is a CPG market leader in consumer electronics audio and video products including video recording, streaming and display for consumer markets of gaming, home automation and security. Hauppauge Digital is the public holding company (NASDAQ symbol HAUP) that owns and operates Hauppauge Computers Works, Inc.

EDUCATION

N/A

St. John Fisher University

Bachelor of Science, Business Adminstration

SKILLS

SaasInternational SalesProduct MarketingBusiness StrategyStrategic PlanningSales ProcessStrategic PartnershipsPricingMulti-Channel MarketingPartner ManagementSellingStart-UpsNegotiationBusiness AlliancesMobile DevicesChannel PartnersCrmCloud ComputingRetailB2bKey Account ManagementP&L ManagementSales OperationsProfessional ServicesPricing StrategyLeadershipNew Business DevelopmentProduct DevelopmentSales ManagementBusiness DevelopmentCross-Functional Team LeadershipStrategyE-CommerceMarketing StrategyMarketingSalesSalesforce.comLead GenerationProduct ManagementChannel

ABOUT RON PETRALIA

Highly accomplished, entrepreneurial minded, senior executive with over 25 years experience in Sales and Sales Leadership roles in CPG and Consumer Electronics. Experienced in delivering aggressive growth targets by building, developing and leading sales and marketing organizations. Excellent relationship development skills within corporate cultures and externally with channel partners and customers.• Innovative Channel Sales Strategy leader with over 25 years of Sales and corporate management experience.• Outstanding Leadership and employee development / mentorship skills.• Extensive experience in CPG and Consumer Electronics Gaming markets.• Strong track record in managing cross channel integration and account development.• Experienced in multiple channels including CE, etail, Mass Merchant, Clubs, Drug, Food and Cellular.• Strategic long term relationships and experience in Distribution, OEM, Retail and ecommerce accounts including but not limited to Ingram, Tech Data, D&H, Synnex, Dell, HP, Amazon, Newegg, Gamestop, Best Buy, Walmart, Sam\'s, Costco, Target, Safeway, Albertsons, Walgreens and Apple. • Expert in quick, efficient and cost effective Go-To-Market strategies and Brand Development.• Disciplined in Sales and Marketing operating plans, pricing, promotional strategies, merchandising, forecasting, operations and product line acquisition with full P&L responsibility.• Built and developed teams of 5 to over 100 people including direct employees and manufacturer representative firms.• Expert in quickly driving revenue levels from $1M to over $120M+ annually.

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