Ron Horton
Senior Media Executive @Clear Channel Outdoor
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WORK HISTORY
Senior Media Executive @Clear Channel Outdoor
Miami, TX, US
Provide local and national businesses advertising services through the use of outdoor media platforms that increase brand awareness and drives consumer engagement.This includes oversight of brand lifts, unify all media strategies and integration with mobile and on line advertising. Identify and foster professional relationships with new clients, negotiate contracts with media buyers, and oversee management of client\'s media from conception to installation of billboards. Prepare sales presentations and marketing material as well as conduct customer\'s audience research to identify hyper audience.
EDUCATION
LIU Brooklyn
Bachelor's Degree
South Florida Bible Institue
Associate's Degree
ABOUT RON HORTON
My name is Ronald Horton and I am expert at utilizing my exceptional analytical and critical thinking abilities to apply concepts and evidence-based practices in meeting shared/individual goals. I am adept at integrating media with online marketing strategies, such as Google ads/pay per click, display ads on targeted sites or on social media platforms. I am expert in creating and implementing distinctive market strategies and innovative solutions to attain breakthrough media sales objectives. I am refined communicator with consultative sales style, strong negotiation skills, exceptional problem solving and people management abilities, and a keen client needs assessment aptitude.
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