Mehran G. Shiri

Lead Interaction Designer @Blue Shield of California

Brooklyn, NY, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Mar 2023 — Present

Lead Interaction Designer @Blue Shield of California

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New York, NY, US

Spearheads the development and implementation of the company\'s UX strategy, successfully translating bothshort-term and long-term objectives into reality.• Led usability studies encompassing heuristic assessments, task analyses, and eye-tracking investigations,resulting in actionable insights that informed UX improvements, leading to a 20% decrease in user errors and a 15%increase in conversion rates.• Advocates for the design of interactive wireframes, user interface (UI) concepts, anduser workflows, harmonizing product offerings with user anticipations.• Works in close collaboration with product stakeholders to ensure the seamless integration of enterprise-levelapplications, resulting in increased user satisfaction and engagement metrics.• Design and implements corporate UX strategy for tactical sprints and long-term strategic goals.• Conducts comprehensive UX research studies• Hands-on work designing interactive wireframes, UI design, and user workflows • Collaborates with product ownersto enhance enterprise applications based on user expectations.

EDUCATION

2013 — 2017

Eastern Mediterranean University

Bachelor's degree, Tourism and hospitality management

2018 — 2021

Eastern Mediterranean University

Master's degree, Tourism and Travel Services Marketing Operations

ABOUT MEHRAN G. SHIRI

As a Lead Interaction Designer, I work with cross-functional teams to create user-centric solutions for health care products and services. I leverage my UX expertise and user research skills to understand the needs, preferences, and pain points of the customers and stakeholders, and to design intuitive, accessible, and engaging interfaces and interactions. I also have over four years of experience as a Freelance UX Designer, working with clients in various domains, such as startups, public sector, and education. I help them establish teams, implement processes, and coach them in best UX practices. I have successfully delivered multiple projects, such as designing user experiences for an internal Center of Excellence, reviewing technology stack and UX/UI related areas for a pre-proposal capture team, and researching and designing user experiences for startups. My education background in tourism and hospitality management and marketing operations has equipped me with a strong foundation in customer service, communication, and business skills, which I apply in my UX design projects. I am passionate about learning and growing every day, and I value collaboration, empathy, and innovation in my work. My portfolio showcases some of my UX design work and can be found at rongshiri.com.

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Mehran G. Shiri — Lead Interaction Designer at Blue Shield of California in Brooklyn, NY, US | Unifers