Romulus Stoian

About Romulus Stoian

Accomplished DOOH advertising and Digital Signage Ad Tech leader with 25 years of effectively developing strategic thinking and insight based culture across the enterprise. Obsessed about overachieving and empowering others with proven track record of domestic and international revenue growth through business development, cross-functional team leadership, media operations, key account management, client-level strategy, new product development, strategic partnerships, mergers and acquisitions. Executive MBA graduate with concentration in Business, Economics, Finance and Global Strategy, with proven track record of projects in emerging and established markets across the world. Competencies:Multilingual with global experience in DOOH, Digital Signage, Retail Media Networks. Outside in thinker with outstanding capacity to accelerate organizational growth through value creation vs. value consumed, passionate about building collaborative relationships with agile organizations in the state of flux, persuasive communication, problem solving, managing change, capitalizing current trends, fostering team work, cultivating interpersonal awareness, transformational leadership and self-efficacy. Influential, visionary, highly energetic with excellent organizational and time management skills.Experienced in sales development, business strategy, operations, digital transformation, programmatic enablement, monetisation, modeling, risk management, media brokerage, budgeting, forecasting, hiring, training, P&L, strategic audit, situation analysis, strategic formulation, value chain analysis, industry & environmental scanning (SWOT, IFAS/EFAS, BCG Matrix, Porter\'s 5 Forces). Extrovert, social, assertive and outgoing.Flexible, Humble, Accountable, experienced in resources allocation with drive for results. Achievement oriented, I initiate action and demonstrate energy & self-confidence.Getting comfortable with uncomfortable, I seek the reason and possess a logical way to handle problems.

Experience

1. Regional Director Strategic Growth

   VIOOH

   Mar 2026 — Present

   Leading Media Owner Partnerships and Acquisitions, including Business Development, Solution Sales and Strategy for Growth in the Americas and APAC. Managing the growth of strategic corporate initiatives in Retail Media, curation of Market places, and attribution through measurement and data analytics.Responsible for regional business development and demand generation from US and LATAM advertising agency specialists, hold cos and retail focused agencies. Global Industry Speaker, Evangelist, Retail Media expert and pDOOH strategist.

Education

• University of Bucharest

  Bachelor of Arts - BA, Communication, Journalism, and Related Programs

• University of Bucharest

  BA in Journalism and Communications, Major: Press and International Media

  1994 — 1998

• University of Memphis

  Executive MBA, Fogelman College of Business & Economics

  2012 — 2013

• Fogelman College of Business & Economics, University of Memphis

  Executive MBA, Business Administration and Management, General

Skills

• Leadership
• International Media
• Market Research
• Lead Generation
• Integrated Marketing
• Marketing Strategy
• Sales Management
• Crossmedia
• Account Management
• Retail
• B2b
• Customer Relations
• Direct Marketing
• Financial Reporting
• Advertising Sales
• Inventory Management
• Fortune 500
• Supply Chain Management
• Marketing
• Social Media Marketing
• Fmcg
• Human Resources
• Outdoor Advertising
• Business Planning
• Emerging Markets
• Sales
• Management
• Advertising
• New Business Development
• Media Planning
• Social Networking
• Strategic Planning
• Healthcare
• Business Development
• Digital Marketing
• Customer Service
• Corporate Strategy Formulation
• Mobile Devices
• Event Management
• Digital Strategy