Romilly Robinson
Putting the story at the heart of everything I do to drive brand relevance
- Role
- Marketing Strategy Principal at FedEx
- Location
- Memphis, TN, US
- LinkedIn followers
- 500 followers
About Romilly Robinson
Passionate customer advocate who specializes in project leadership, communication, creative development and strategy to help evolve brands to the next level. Experience includes paid media strategy, creative agency management, analytics, storytelling framework development, brand governance and program management.
Experience
Marketing Strategy Principal
Jun 2023 — Present
Leads strategy for Customer Engagement Marketing to prioritize and activate strategic business objectives in marketing tactics.
Education
East Tennessee State University
BS, Engineering Technology
1998 — 2002
Skills
- Loyalty Marketing
- Direct Marketing
- Website Promotion
- Content Marketing
- Event Management
- Advertising
- Business Development
- Brand Management
- Marketing Strategy
- Customer Events
- Loyalty Programs
- Marketing
- Account Management
- Campaign Management
- Budgets
- Direct Mail
- Marketing Communications
- Web Content Management
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