Romain Gibaud
Senior 360 Communication Manager @LVMH
Signup · Get unlimited contacts
WORK HISTORY
Senior 360 Communication Manager @LVMH
Paris, FR
LVMH, founded in 1987, is the world’s leading luxury products group including 75 iconic Maisons. The group operates in six sectors: • Wines and Spirits • Fashion and Leather Goods • Perfumes and Cosmetics • Watches and Jewelry • Selective Retailing • & Other ActivitiesLVMH is listed on the Paris stock exchange, CAC 40 index. It operates in more than 70 countries, with over employees and €86.2 billion in sales as of the end of assignments at LVMH’s Communication Department:STRATEGIC COMMUNICATION LEADERSHIP • Developing the annual communications strategy and defining key messages with partners. • Spearheading 360° communication campaigns, ensuring alignment with the Group’s strategic goals. • Leading diverse teams across departments and Maisons, ensuring alignment with the Group’s strategic goals. • Coordinating communication activations with a broad ecosystem. • Deploying associated cross-platform communication plans for maximum impact. • Proposing innovative formats to meet objectives and drive engagement.TRANSERVAL COMMUNICATION • Managing communication sequences for key themes: Environment (LIFE 360), HR/Employer Branding (INSIDE), Open Innovation (DARE), CSR/Engagement (Heart Fund), and Diversity & Inclusion (All LVMH Pride, EllesVMH, Inclusion Index Awards, Voices of Inclusion). • Handling key partnerships with UNESCO, WWF, Nona Source, and Weturn.MULTI-CHANNEL COMMUNICATIONOrchestrating LVMH\'s 360° communication sequences, I ensure coherent and impactful messaging across all platforms: • Brand Content Creation: Developing compelling content to strengthen brand identity. • Digital Initiatives: Enhancing online presence and engagement through innovative strategies. • Social Media and Influencer Strategy: Crafting targeted social media campaigns. • Event Management: Organizing high-impact events to promote LVMH’s values and initiatives.
EDUCATION
Renault Group Academy
Agile software development and Scrum, Digital
Sciences Po Toulouse
Sciences Po, Communication / Digital / Marketing
Institut Français de la Mode
Understanding Fashion: from Business to Culture, Communication / Digital / Marketing
Sciences Po
Communication strategy and digital brand content, Communication / Digital / Marketing
CELSA Paris-Sorbonne
360° Communication Strategy and Planning
Institut Français de la Mode
The brand in digital era: decrypt and pilot a brand identity, Communication / Digital / Marketing
SKILLS
ABOUT ROMAIN GIBAUD
Senior communications leader with 15+ years of experience across corporate communications, digital strategy, brand content and editorial storytelling, developed within international groups and highly exposed, matrixed environments.I structure compelling narratives to make complex topics accessible, strengthen brand visibility and orchestrate editorial strategies across digital content, social media and video.My experience combines strategic vision and strong execution standards, with a high level of creativity and quality: editorial strategy, content architecture, stakeholder coordination, agency management, international activation and performance analysis.Graduate of Sciences Po, with executive education from Institut Français de la Mode and CELSA – Sorbonne Université.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.