Romain Cotta

Crm Manager @Preply

Nice, FR
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2022 — Present

Crm Manager @Preply

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Support the design, execution and optimization of the CRM program through automated and tactical cross-channelcampaigns (mobile, email, sms, web)- Build reports and analyze customer behavior and CRM channel’s performance, working with Analytics, Customer Research andother Product teams to improve effectiveness of our lifecycle and tactical campaigns- Contribute to improving localization, personalization and overall performance of existing CRM programs through omni channeltesting and experimentation

EDUCATION

2008 — 2011

Lycée Auguste Renoir, Cagnes/Mer, France

Baccalauréat (equivalent to the "A" Level), Economic and Social, option English

2013 — 2013

Dawson College

Business Administration and Management, General

2011 — 2013

Université Côte d'Azur

DUT Business administration

2014 — 2016

IAE Nice (Graduate School of Management)

Master's degree, Entrepreneuriship - Management (Sports)

2013 — 2014

IAE Nice (Graduate School of Management)

Bachelor's degree, Business Administration and Management, General

SKILLS

Customer Relationship Management (Crm)MarketingMarketing DigitalMicrosoft ExcelPowerpointAccountingJoomlaAnalytical SkillsMicrosoft WordItalianFrenchEnglishTeam SpiritNegotiationMicrosoft OfficeSocial NetworkBusinessRelation MédiaRecruitmentsGestion Prévisionnelle Des Emplois Et Des CompétencesSportProject MangementSportsHuman ResourcesCommunication

ABOUT ROMAIN COTTA

I’m a digital marketing professional passionate about driving both revenue growth and brand awareness for an international e-commerce company. I enjoy collaborating with colleagues, sharing insights, and passing along time-saving tips that help boost productivity and performance.My expertise lies in Customer Relationship Management (CRM), with a strong focus on email marketing and related channels such as content-card and push notifications. I’m particularly interested in leveraging segmentation, data analysis, automation, and lifecycle strategies to engage customers effectively.Thanks to a mix of organization, creativity, and strategic testing, I’ve contributed to remarkable growth in our email channel — increasing revenue, engagement, and database size.Always open to discussing ideas and opportunities — feel free to reach out!

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