Roisin Coogan-Pluck
- Role
- Influencer Marketing Specialist at Ef Ultimate Break
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Roisin Coogan-Pluck
Professionally? I’m an influencer marketing and brand partnerships specialist with 5+…
Experience
Influencer Marketing Specialist
Apr 2023 — Present · Boston, MA, US
Have a deep understanding of the ever-evolving influencer landscape, a strategic approach to program development, and the ability to collaborate within a complex corporate structure.• Research and identify potential influencer partnerships aligned with EF Ultimate Break\'s brand values. • Nurture relationships with influencers, negotiating collaborations that enhance brand visibility. • Track engagement metrics, leading to an increase in social media interactions. • Experience working on performance-based partnerships, with a focus on revenue• Engage with a community of over 900 ambassadors, fostering loyalty and brand advocacy.•Build unique campaigns for each influencer, including links and promo codes. • Pitch and own brand collaboration projects • Collaborate cross-functionally with creative, social and brand teams. • Make Cost Conscious decisions in order to maximize our influencer budget. Experience with influencer management platforms (e.g, Grin, Meltwater, CreatorIQ)
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