Rohit Rathore

About Rohit Rathore

I have 11 years of experience in creating, implementing, tracking and optimizing digital marketing campaigns across all digital channels - SEO, PPC, SMM. I like to invest time in researching, doing website audits and measure & find new ways to stay ahead of the competitors.I am primarily involved in researching, analysing strategies for the client projects. I am highly enthusiastic about SEO, Social Media, PPC and the entire Digital Marketing domain. So I am always looking forward to learning the best practices in these areas.I can make actionable improvements to the SEO strategies by looking at the company\'s marketing analytics and can create road maps for success.Key Skills and Competencies- Conducted searches such as evaluating competitor websites to incorporate best practice and create marketing strategy to ensure optimal results- Develop SEO strategies for clients based on keyword research, competitive analysis, current rankings, and other factors that contribute to developing a successful SEO campaign- Remained current with industry trends to uncover new opportunities for clients websites- Develop, implement, and execute attention grabbing email marketing campaigns to generate leads, enhance conversion and retain customers- Prepare daily, weekly, and monthly standardized reports- Create a long-term strategy for the client\'s business to improve their ROI- Experience with Social Media platforms i.e. Twitter, LinkedIn, Facebook, Pinterest- Experience with Google Analytics, Screaming Frog, Semrush, Ahrefs, Majestic, Keywordtool.io, Grammarly, Buzzsumo, Moz OSE, Spyfu, Animoto, Active Campaign- Experience with Thrivethemes for designing landing pages, squeeze pages- Review, optimize and monitor tracking with Google Tag Manager- Worked on image designing tools like canva & more- Prepare Detailed Strategy Reports- Write effective call-to-action statements.

Experience

1. Head of Digital Marketing

   Maltar Services Pvt. Ltd

   May 2024 — Present · Indore, IN

Education

• IIST INDORE

  Master's Degree

Skills

• Digital Marketing
• Keyword Research
• Online Advertising
• E-Commerce
• Social Media Marketing
• Online Marketing
• Html
• Search Engine Optimization (SEO)
• Google Analytics
• Search Engine Marketing (Sem)
• SEO
• Web Analytics
• Css
• Sem