Rohit Pabalkar

Media Director

Role
Media Director at The Starter Labs
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Rohit Pabalkar

Managing successful campaigns strategies & executions for renowned brands across diverse categories including B2C as well as B2B. Currently, rolling the reel for acquiring businesses who are looking for guaranteed results through Performance marketing, Search Engine Optimization & Paid Media.

Experience

  1. Media Director

    The Starter Labs

    Jun 2023 — Present · Mumbai, IN

    As Media Director at The Starter Labs, I lead integrated media strategy and execution across digital platforms, driving measurable growth for our partner brands. My role bridges performance marketing, brand building, and creative storytelling—helping startups and growth-stage companies scale with purpose.Key Responsibilities: • Spearhead media planning and performance campaigns across Meta, Google, Programmatic, and Affiliate channels • Architect full-funnel strategies focused on CAC efficiency, ROAS, and LTV growth • Collaborate with brand, creative, and tech teams to deliver insight-led campaigns that blend data with intuition • Mentor and scale a high-performance media team, fostering a culture of innovation and accountability • Introduce agile testing frameworks and attribution models to sharpen decision-making and optimize budgets • Contribute to agency growth through new business pitches, strategic partnerships, and media innovation

Education

  • Mucchhala Polytechnic

    Diploma, Computer Engineering

    2003

  • St. Mary's High School

    SSC

  • Thakur College Of Science and Commerce

    BSc (IT), Information Technology

    2004 — 2008

  • Welingkars Institute of Management

    Master of Business Administration (M.B.A.), Media & Advertising

    2014 — 2016

Skills

  • Html
  • Conversion Optimization
  • Organic Search
  • Online Advertising
  • Website Promotion
  • Google Analytics
  • Google Webmaster Tools
  • Sem
  • SEO
  • Smo
  • Digital Advertising
  • Web Analytics
  • Ppc
  • Search Engine Marketing (Sem)
  • Online Marketing
  • Keyword Research
  • Google Adwords
  • Search Engine Optimization (SEO)
  • Landing Page Optimization

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Rohit Pabalkar — Media Director at The Starter Labs in Mumbai, MH, IN | Unifers