Rohit Yadav

About Rohit Yadav

I\'ve spent 7 years working at the intersection of GTM, growth, and AdTech — helping B2B SaaS companies enter new markets, build sales pipelines, and improve how their campaigns perform.At Silverpush, I\'ve led market expansion across APAC, EU, and MENA. We entered 5+ new geographies, improved campaign engagement by ~30%, and I built the pitch and GTM infrastructure the BD team now runs on.Before that, at Teachmint — one of India\'s largest EdTech SaaS platforms at the time — I managed a client portfolio, ran onboarding, and worked on retention and upsell in a fast-moving B2B environment.What I work on:→ GTM planning for new markets and product launches→ Building and fixing sales funnels and CRM workflows→ Positioning AdTech products (CTV, contextual, programmatic) to enterprise buyers→ Aligning Sales, Product, and Marketing to move faster→ Reporting and dashboards that help leadership make faster callsI have a BTech in Computer Science — which means I can work closely with Product and Engineering, and that comes up more often than expected in GTM and growth roles.I enjoy working on problems where growth, product, and market expansion intersect.Open to: Growth Manager · Senior Growth Manager · Product Marketing Manager · GTM Lead · Strategy & Ops ManagerLocation: Gurugram | Open to hybrid and remoteLinkedIn messages are open.

Experience

1. Senior Manager Brand Strategy

   Silverpush

   Apr 2025 — Present · Gurugram, IN

   Led GTM planning and campaign execution across APAC, EU, and MENA, supporting market entry into 5+ regions through coordinated campaign rollouts.Built and managed campaign trackers and performance reports to monitor delivery, engagement, and optimisation across global accounts.Improved campaign engagement by ~30% by refining campaign setup, tracking approaches, and optimisation in collaboration with Ops and Customer Success teams.Worked closely with Sales, Customer Success, Product, and Engineering teams to ensure campaign execution aligned with client requirements and platform capabilities.Contributed to shaping GTM approaches for contextual, CTV, and interactive ad formats by bringing in campaign insights and execution learnings.

Education

• Institute of Technology and Management Gwalior, MP

  Bachelor of Technology (B.Tech.), Computer Science

  2012 — 2016

• C.S.K.M Public Schoool

  Schooling, General

  2005 — 2009

• D.P.S Public School

  High School, Non Med

  2009 — 2011