Rohit Agrawal
Building Zolve | IIITN, GrowthX | Ex- Leap, MyCaptain
- Role
- CEO s Office at Zolve
- Location
- Nagpur, MH, IN
- LinkedIn followers
- 500 followers
About Rohit Agrawal
I am an Associate Product Manager at MyCaptain, a leading online learning platform that connects learners with mentors. I have a Bachelor of Technology in Electronics and Communications Engineering from Indian Institute of Information Technology Nagpur. My core competencies are Product Management, Growth, CRM, Program Operations, UX Design, CRO etcAs a Growth Product Manager, I lead the website lead generation and conversion rate optimization strategies, resulting in 4x revenue growth and 10% conversion rate in 4 months. I also built and managed the communication journey to engage and nurture leads via WhatsApp and Email, increasing organic sales and CVR. In addition, I successfully launched a new website within a 90-day timeline, collaborating with Marketing, Design, Content, and Development teams. I am passionate about enhancing the learning experience and outcomes for the users, and I bring diverse perspectives and experiences to the team, thanks to my background in engineering and mentoring.
Experience
CEO s Office
Jun 2024 — Present · Bengaluru, IN
Business Manager | CEO’s Office (Retention & Share of Wallet) June 2024 – Present Business Owner – Offers & Rewards Engine - Revenue & Retention Automation: Built an automated cohort-based offer management system using RFM segmentation, improving offer effectiveness by 80% and expanding wallet share- Conversion Optimization: Increased offer activation from 8% to 28%(3.5x) through advanced personalization, lifecycle journeys, and right-user/right-offer sequencing- ASPU Growth: Revamped the Rewards & Cashback program, driving quarterly activations from 8K to 12K and increasing Average Spend Per User (ASPU) by $16- Partnership Strategy: Integrated Tango gift cards to enable point redemption at a 5% blended margin, adding $20K/year in high-margin revenue.Product Owner – Growth & Lifecycle Strategy - 0-to-1 Product Launch: Spearheaded Zolve’s first Credit Limit Increase (CLI) program by aligning Credit, Risk, Finance, and Engineering teams; achieved +15% MoM wallet share growth- High-Impact Campaigns: Led the Black Friday growth strategy (0→1), delivering a +250% increase in spend on sale day through dedicated landing pages and cohort-specific offers- User Engagement: Built a gamified engagement hub (Spin-the-Wheel, Mystery Box, challenges) to improve session frequency and user stickiness- Lifecycle Management: Identified critical inflection points—activation, CLI eligibility, and dormancy—to launch automated reactivation and upsell journeys
Education
Indian Institute of Information Technology Nagpur
Bachelor of Technology, Electronics and Communications Engineering
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