Rohini Menezes
Luxury Brands. Passionate Storyteller. Experiential Specialist. Ex Moët Hennessy | William Grant & Sons | Red Bull | Coca-Cola
- Role
- Category Manager - House of Suntory at Suntory Global Spirits
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Rohini Menezes
A competent professional with 16+ years of extensive experience in Marketing & Sales across industries. My expertise lies in building brands & engaging consumers in the luxury segment. I would like to capitalize on my experience in brand marketing, consumer insights, brand research & experiential marketing & pursue a challenging career in a reputed organization.
Experience
Category Manager - House of Suntory
Nov 2023 — Present · Gurugram, IN
I continue to build my experience by leading the strategy, growth and marketing plans for the #1 Japanese portfolio in the world. The House of Suntory is the pioneer in Japanese whisky producing exclusively renowned products Yamazaki, Hibiki Hakushu that have been demonstrating excellence in Monozukuri & Omenotahsi for over a 100years.In the past decade, Toki, Roku & Haku were launched to become more approachable to the young, modern consumer that dictates consumption and drives demand. Launched India Toki Brand platform, One Night in Tokio-O, as a digital acceleration model in a dark market, driving engaging consumer experiences both on ground and online. A world where Old meets New Japan. Taking Toki into the next phase of growth with the launch of Toki Premium Club Soda as the brand line extensionCore. Limited Edition. Prestige. Prestige Strategy.
Education
Sophia School - India
ISC , Commerce with a Specialization in Finance and Accounting
2002 — 2004
St Joseph's University
Bachelor of Commerce - BCom, Accounting and Finance
2004 — 2007
Skills
- Product Development
- Market Research
- Competitive Analysis
- Customer Acquisition
- Strategy
- Retaining Customers
- Sales Promotion
- Employee Training
- Direct Marketing
- Executive Coaching
- Project Management
- Business Development
- Digital Marketing
- Advertising
- Project Planning
- Financial Analysis
- Marketing Management
- Team Management
- Sales Execution
- Direct Sales
- New Business Development
- Sales Operations
- Product Marketing
- Management
- Brand Management
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