Rohan Bhatotia
Digital Marketing Strategist & Client Success Expert | Driving Tailored ROI Solutions for Healthcare, SaaS, Legal, and E-commerce Brands at Accord Innovation
- Role
- Digital Growth Strategist at Accord Innovation
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Rohan Bhatotia
As a dedicated Digital Marketing Strategist with over 8 years of experience in customer success and ROI optimization, I specialize in understanding the unique challenges of businesses and delivering customized solutions that drive measurable growth. At Accord Innovation, I partner with brands in Healthcare, SaaS, Legal, and E-commerce to navigate digital landscapes effectively, whether it\'s boosting visibility through SEO, maximizing ad efficiency with PPC, safeguarding reputations via ORM, or enhancing conversions with CRO.My approach is rooted in deep business analysis: I dive into your pain points, from stagnant leads to inefficient spend, and craft strategies that have helped clients achieve an average 37% sales increase and 81% better results than previous agencies. As a certified expert in Google and Meta platforms, I focus on data-driven decisions to ensure long-term success and superior ROI.If you are a decision-maker facing:* Competitive pressures in Healthcare or Legal sectors? Let\'s optimize your online presence.* Scaling challenges in SaaS or E-commerce? Tailored PPC and CRO can accelerate your growth.* Reputation risks? Proactive ORM keeps your brand strong.Connect with me to explore how we can align Accord Innovation\'s expertise with your goals, and eager to discuss opportunities!
Experience
Digital Growth Strategist
May 2024 — Present · Minneapolis, MN, US
Spearheading digital marketing strategies for Accord Innovation, targeting high-value accounts in Healthcare, SaaS, Legal, and E-commerce. Key responsibilities include:* Designing data-driven PPC, SEO, ORM, and CRO strategies, driving 37% average sales growth and 5%+ conversion rate uplifts across 50+ campaigns.* Conducting market analysis to align solutions with industry trends, including Google’s 2024 algorithm updates, for US/UK clients.* Leading cross-functional teams to execute high-ROI campaigns using tools like SEMrush, HubSpot, and Google Analytics, generating 2,800+ leads.* Providing strategic consultations to decision-makers, tailoring solutions to address specific pain points like ad inefficiency or brand visibility.#Establishing thought leadership through industry insights, enhancing Accord’s reputation as a trusted partner for digital growth.
Education
Hansraj College
High School Diploma, Digital marketing
2020 — 2021
Keshav Mahavidyalaya - Delhi University
Bcom hons, Business/Commerce, General
2017 — 2020
Cambridge School Rewari
Business/Commerce, General
2015 — 2017
Sri Venkateswara College, Delhi University
Certificate course in French, French Language and Literature
2020 — 2021
Xavier Institute Of Management and Entrepreneurship
Master of Business Administration - MBA, Marketing and Analytics
Audencia
Winter MBA, Marketing & Business
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