Roger Guerrero

Experience

1. Sr Product Manager, Private Brands

   Amazon

   Jul 2018 — Present

   Owns the, strategic vision, roadmap, creation, and adoption of all tech for Amazon Private Brands Compliance. Identify tactical solutions that scale and automate PB compliance operations, international expansions, and overall business growth. Helps to shepherd operational excellence plans by creating tools and features that increase transparency, accountability, and create best in class user experiences for our internal and external customers. Uses analytical approach to solving complex problems with simplified solutions. Leads team of product managers, program managers, and SDEs, as an advocate for the delivering the best solutions for the business • Architect of Amazon Private Brand’s 3-year technology roadmap for internal and external facing automation including Machine Learning, Optimal Character Recognition (OCR), and Automated Classification platforms to enable Private Brands expansion across 27+ Marketplaces • End to end owner of our Selling Partner Experiences which includes ensuring our 1P and 3P business partners have access to best in-class services and technologies to help fulfill their compliance obligations. • Owner of Compliance Data Services, the source of truth signal provider to downstream clients which enables Private Brand’s enforcement and controls • Creator and analysts of critical data structuring, success metrics, and goal progress which are used to report on the health of our program (VP Level)

Education

• University of West Florida

  Bachelor of Science, Business Administration; Business Management

  2008

Skills

• Management
• Consumer Products
• Continuous Improvement
• Business Development
• Leadership
• Quality Control
• Six Sigma
• Crm
• Forecasting
• Cross-Functional Team Leadership
• Testing
• Process Improvement
• Project Management
• Sourcing
• Quality Assurance
• Merchandising
• Team Building
• Strategic Planning
• Product Development