Roger Barrett
Senior Creative Director @Science Museum of Minnesota
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WORK HISTORY
Senior Creative Director @Science Museum of Minnesota
St Paul, MN, US
Manage, mentor, and motivate a multidisciplinary team of highly skilled creatives, fostering a collaborative and high-performing environment.• Set and guide the overall creative vision for the museum, ensuring all visual, digital, and written content reflects our mission and captivates our audiences.• Develop and implement comprehensive creative, digital, and marketing strategies that drive brand growth and audience engagement.• Oversee the evolution of the museum’s brand identity, ensuring consistency and innovation across all platforms and touchpoints.• Ensure all creative initiatives are aligned with institutional goals, with a focus on moving the museum in bold, forward-thinking directions.• Champion the art of storytelling, ensuring that all content communicates our scientific narratives in compelling and accessible ways.• Work closely with other leadership, curators, educators, and external partners to deliver integrated campaigns and experiences.
EDUCATION
City College of San Francisco
Graphic Design
Minneapolis College of Art and Design
Fine/Studio Arts, General
ABOUT ROGER BARRETT
Senior Creative Director
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