Rodrigo Velezmoro

Paid Search Executive @dentsu

Manchester, GB
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WORK HISTORY

Jan 2022 — Present

Paid Search Executive @dentsu

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Manchester, GB

Implemented and executed Paid Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.• Improved performance through campaign optimisation across Search Ads 360, Bing Ads, and Google Ads, utilising the strengths of each platform.• Handled client budgets with great care through bid strategies, to secure the greatest possible impact and achieve campaign objectives.• Transformed complex data into actionable insights, presented in clear, concise reports (Looker Studio) and regular calls to keep stakeholders informed and engaged.• Elaborated roadmaps with a KPI focus that outline the steps needed to achieve client objectives, then carried out tests to improve and optimise campaigns.• Developed a close rapport with customers, anticipated their needs, and made sure that their goals are in line with the marketing strategy as a whole.• Translated ad copy and sitelinks from English to Spanish & Portuguese, ensuring smooth communication across international markets.

EDUCATION

2005 — 2010

Universidad de Lima

Licentiate degree, Business Administration

2020 — 2020

Future Learn

Microcredential, Data Analytics for Business with Tableau Training

2007 — 2007

OISE Language Masterclass

Intensive english course

2020 — 2020

UK Government Digital Service

Content Design

N/A

We Are Digital

Digital Marketing Bootcamp

2013 — 2014

Universidad del Pacífico (PE)

Portuguese language

2019 — 2019

Hyper Island

Master of Arts - MA, Digital Management

2020

Udemy Alumni

The Complete 2020 Web Development Bootcamp

2018 — 2018

Universidad ESAN

Diploma, International Marketing

2020 — 2020

University of the Arts London

Service Design

2020 — 2020

IxDF - The Interaction Design Foundation

User Research: Methods & Best Practices

1998 — 2004

Santa Maria Marianistas

Student, School

ABOUT RODRIGO VELEZMORO

Licentiate with distinction in Business with clear team player and leadership skills…

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Rodrigo Velezmoro — Paid Search Executive at dentsu in Manchester, GB | Unifers