Rodrigo Neubern Cazelato Papetti
Product Executive | AI/ML Integration | Strategy to Execution
- Role
- Lead Director - Product Management at Coupang
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Rodrigo Neubern Cazelato Papetti
Accomplished product executive with a strong record of leading global teams to deliver scalable, AI-enabled solutions across SaaS, supply chain, and logistics ecosystems. I bring a strategic mindset and operational discipline to every initiative, consistently aligning product vision with business objectives to drive meaningful, measurable outcomes.With extensive experience managing complex product portfolios and cross-functional execution, I specialize in integrating advanced technologies—such as artificial intelligence and machine learning—into enterprise platforms. My approach is rooted in data-driven decision-making, structured prioritization, and a deep focus on customer value.I’ve led high-performing teams across North America, Europe, and Latin America, building cultures grounded in ownership, accountability, and continuous improvement. Whether developing long-term product strategies, optimizing legacy systems, or scaling next-generation platforms, I prioritize clarity, collaboration, and impact at every level.I’m passionate about solving hard problems, driving innovation at scale, and shaping product organizations that thrive in dynamic, fast-paced environments.
Experience
Lead Director - Product Management
Aug 2025 — Present · Seoul, KR
At Coupang, I am responsible for our Catalog platform, which powers discovery, pricing, and purchasing for millions of customers across billions of SKUs. I oversee strategy, roadmap execution, and AI/ML-driven innovation to ensure product data is complete, accurate, and trustworthy at scale.I partner with 50+ engineers and data scientists across Seoul and Shanghai. My leadership focuses on applying advanced AI/ML technologies to automate catalog processes, enhance product classification, and drive measurable improvements in customer experience, scalability, and operational efficiency.
Education
USP - Universidade de São Paulo
Bachelor's degree, Mechanical Engineering
2002 — 2006
University of Michigan - Stephen M. Ross School of Business
Master of Business Administration (M.B.A.)
2014 — 2016
USP - Universidade de São Paulo
Bachelor's degree, Engineering Mechanics
FGV - Fundação Getulio Vargas
Project Management
2009 — 2009
USP - Universidade de São Paulo
MBA, Information Technology
2009 — 2010
Skills
- Project Management
- Team Management
- Uml
- Business Analysis
- Systems Analysis
- Management
- Team Leadership
- Pmbok
- Analysis
- Procurement
- Requirements Analysis
- Business Process
- Strategy
- Pmi
- Ms Project
- Business Strategy
- Microsoft Project
- Business Intelligence
- Pmp
- Leadership
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