Rodrigo Cuel
Commercial Analytics Manager @Sanofi
Signup · Get unlimited contacts
WORK HISTORY
Commercial Analytics Manager @Sanofi
Lyon, FR
I leveraged my expertise in data analytics and market intelligence to drive strategic decisions and optimize promotional efforts. With a proven track record in leading high-impact projects, I excel in translating complex data into actionable insights.Key Achievements- Spearheaded the Market Mix Modeling analysis, enabling precise measurement of promotional impact across key markets. Managed and executed the analysis, creating channel response curves, ROI metrics, and sales level insights. This critical analysis facilitated informed budget allocation, enhancing business performance- Innovated and enhanced the Tender Price Prediction Tool, significantly impacting pricing strategy. This tool systematically informs tender pricing decisions, ensuring competitive advantage and profitability based on historical data- Pioneered the creation of the vaccines Go-to-Market (GTM) tracker, automating data consolidation from 26 countries. This PowerBI dashboard provides daily updated insights, accessible globally to over a hundred stakeholders, enhancing decision-making and operational efficiency- Developed and maintained multiple PowerBI premium workspaces, supporting company-wide strategic initiatives like GTM and StratPlan. My efforts ensured seamless data integration and accessibility, contributing to streamlined business processes- Mentored interns and new hires, guiding them through the corporate landscape and ensuring their performance aligns with company standards. My coaching has fostered a culture of learning and development, contributing to team growth and success.
EDUCATION
Universidade Estadual Paulista Júlio de Mesquita Filho
Bachelor, Electrical and Electronics Engineering
SKILLS
ABOUT RODRIGO CUEL
I’m a curious and inventive Electrical Engineer passionate about technology, innovation, and discovery. Over the years, I’ve explored and mastered fields like AI, data analytics, BI, finance, and marketing — always driven by the need to understand how things work and how they can work better.I thrive on solving complex problems, pushing boundaries, and turning ideas into value. Whether it\'s designing smarter tools and systems, enabling data-driven decisions, or shaping digital transformation, I bring a mix of creativity, rigor, and adaptability to every challenge.What excites me most is the journey of learning — growing expertise, building innovative solutions, and helping teams achieve more than they thought possible.Let’s connect and shape what’s next.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.