Rodney Gabriel
Product Manager, Measurement @Warner Bros. Discovery
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WORK HISTORY
Product Manager, Measurement @Warner Bros. Discovery
US
Diagnose bugs & issues affecting ad measurement with ad verification partners and internal Technical Product Managers, Engineers, and PubOps. · Assess, process, and certify prospective vendors’ viability to run on WBD endpoints in concert with Privacy, Legal, and AdOps teams.· Enable the transition from vendor-centric SDK executions per WBD brand (including CNN, HBO Max, BleacherReport, TBS/TNT, March Madness, etc.) and manage external vendor relationships through ad industry’s shift to Open Measurement SDK framework for Web Video, Mobile Apps and CTV environments.· Converge ad verification efforts for former Discovery & WarnerMedia brands and unify data & reporting across Salesforce, Looker, and Tableau.· Instruct Sales, Client Success & other internal teams on how to utilize, interpret, and educate advertising customers on industry metrics and craft organizational POVs.
EDUCATION
Morehouse College
Bachelor of Arts, Business Administration - Marketing Concentration
SKILLS
ABOUT RODNEY GABRIEL
Creative, analytical and solutions-minded marketing and sales professional with over 15 years of experience in account management, ad operations, ad sales, budgeting, campaign management, client service, digital strategy, and sales/media planning. An experienced, knowledge-based leader who has the ability to mentor and create a supportive work environment for team members across all levels.
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