Rocky Lipsky
VP of Corporate Strategy | Transformation & Value Creation | PE-Backed B2C & Retail | Multi-Site Operations | M&A Integration | Former McKinsey
- Role
- Vice President, Strategy & Insights at Burlington Stores, Inc at Burlington Stores, Inc.
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Rocky Lipsky
VP of Corporate Strategy with experience leading transformation and value creation in large, PE-backed consumer and retail businesses, with a strong bias toward execution and measurable results.Currently VP of Strategy at Burlington Stores, where I built and lead a ~25-person strategy team accountable for executing CEO-level priorities across growth, operations, and supply chain. My scope includes network optimization, store and supply chain performance, merchandising and planning effectiveness, and enterprise transformation initiatives with direct P&L impact across a large, multi-site retail footprint.Prior to Burlington, I worked at McKinsey & Company focused on consumer and retail clients, including private equity–owned portfolio companies. My experience includes commercial diligence, post-merger integration, operating model redesign, and performance improvement in scaled, consumer-facing businesses, with an emphasis on value capture and execution.Earlier in my career, I worked within an L Catterton portfolio company, gaining first-hand experience operating inside a sponsor-owned environment and partnering with leadership under PE governance, reporting cadence, and performance expectations.I’m known for driving clarity and accountability in complex organizations—translating strategic priorities into execution with clear owners, metrics, and follow-through. My approach is pragmatic and data-driven, with a focus on sustained results rather than activity.
Experience
Vice President, Strategy & Insights at Burlington Stores, Inc
Jan 2023 — Present
Built and scaled the corporate strategy function (25-person team including former consultants, industry operators, and data scientists) with accountability for enterprise-level transformation and value creation.Led CEO-sponsored initiatives across growth and operations, including store network optimization, supply chain performance, localization, and merchandising effectiveness, with direct impact on comp growth and margin.Acted as an internal transformation lead on Burlington 2.0, translating strategy into cross-functional execution with clear owners, milestones, and KPI tracking.Partnered closely with finance and operations to size initiatives, pressure-test assumptions, and track realized P&L impact.Regular interface with Board and executive leadership on long-range plans, capital allocation trade-offs, and performance improvement initiatives.
Education
University of Pennsylvania
Bachelor's degree, Political Science and Government
2007 — 2011
University of Pennsylvania
Bachelor of Arts - BA, History and Political Science
Harvard Business School
Master of Business Administration (MBA)
2015 — 2017
Skills
- Capital Markets
- Spinning
- Bloomberg
- Analysis
- American History
- Financial Modeling
- Microsoft Office
- Project Finance
- Investment Banking
- Energy
- Corporate Finance
- Microsoft Excel
- Strategy
- Securitization
- Cooking
- Competitive Analysis
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