Rocky Jo

About Rocky Jo

2023 PROMAX Top Story · 2022 Shorty Award Bronze · 2× Creative-Team of the Year Finalist - & |- 2 feature films · 160+ commercials & branded spots directed · 785+ total videos produced I turn ideas into content that moves audiences—and the numbers prove it. The real win, though, is crafting stories that hit and stick. From splicing 16mm in film school to commanding multi-million-dollar sets, that thrill still drives me every day. — — • 30+ marquee brands (Gatorade, Toyota, Logitech, GEICO, US Navy) — campaigns reached 6M+ organic views and up to 4× engagement benchmarks. • Feature director:*LOVESICK*(rom-com) & *GUARDIANS OF NIGHT*(action-comedy) — 24M+ streams. • Built and led content divisions for TSM & FlyQuest; managed 40+ creatives across six time zones. • Productions from $20 K to $2M, on locations from Vegas deserts to typhoon-hit Taiwan mountains. 1⃣ Concept-to-completion control: budgeting, scheduling, casting, pre-pro, prod, post. 2⃣ Celebrity direction: 100+ global names (Michael Jordan, Serena Williams, Tiger Woods). 3⃣ Data-backed creative: award-winning stories that also crush viewership goals. Premiere Pro · DaVinci Resolve · After Effects · MovieMagic Budgeting & Scheduling · Final Draft · Airtable · Asana Let’s create the next standout piece—DM or email @. Languages & Extras: Conversational Mandarin · Black-belt Taekwondo · Dual B.A. Film + Business

Experience

1. Creative Producer and Editor

   Warner Bros. Discovery

   May 2024 — Present · Burbank, CA, US

   Producer, writer, and editor for high-profile, multi-million-dollar commercial campaigns. I pitch and execute creative ads that deliver results across streaming, linear TV, and social platforms.• “Expedition Unknown” — Produced 20+ launch & tune-in promos for Discovery’s #3 series of 2024, driving record premiere viewership. • “Moonshiners” — Created 20+ season-launch promos for this top-5 franchise, fueling year-over-year audience growth for the first time in 9 years.• “Deadliest Catch” — Produced 20+ launch & tune-in promos for this iconic series, helping secure a Top 5 rank among unscripted cable series (M2+) in 2025.• Shark Week — Developed 10+ dynamic spots and tune-ins for “The Real Sharkano,” “Shark Attack Island,” and “Sharks of the Dead Zone”. • “Expedition Files” — Launched 10+ high-impact promos for the returning sophomore show. • “Mud Madness” — Produced 20+ adrenaline-charged promos to launch this freshman series and capture new viewers. • Multi-Platform — Delivered compelling ad content for MAX, Warner Bros Discovery Linear Networks, YouTube, Instagram, X, and Facebook.

Education

• Boston University

  Bachelor's degree, Cinematography and Film/Video Production

  1999 — 2003

• Boston University

  Bachelor's degree, Business Administration and Management, General

  1999 — 2003