Rocio Beras

Category Manager Skincare & Cosmetics Hispanic Strategy

Role
Category Manager Skincare & Cosmetics Hispanic Strategy at CVS Health
Location
Davenport, FL, US
LinkedIn followers
500 followers

About Rocio Beras

Well-organized, bilingual professional with experience in Merchandising, Marketing and Diversity. Highly analytical and results-driven, with proven success in establishing new markets, identifying growth opportunities, and creating strong business collaborations.

Experience

  1. Category Manager Skincare & Cosmetics Hispanic Strategy

    CVS Health

    Mar 2025 — Present · US

Education

  • Rhode Island College

    Bachelor of Applied Science (B.A.Sc.), Marketing

    2006 — 2009

Skills

  • Business Development
  • Communications
  • Report and Data Analysis
  • Organization Skills
  • Multicultural Marketing
  • Management
  • Event Planning
  • Retail
  • Negotiations
  • Project Management
  • Establishment of New Markets
  • Strategic Marketing
  • Inventory Management
  • Advertising
  • Brand Management
  • Marketing Strategy
  • Product Development
  • Visual Merchandising
  • Pricing
  • Market Research / Analysis
  • Budgets
  • Budget Management
  • Multicultural Merchandise

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Rocio Beras — Category Manager Skincare & Cosmetics Hispanic Strategy at CVS Health in Davenport, FL, US | Unifers