Rochelle Redell

About Rochelle Redell

I make the brand sparkle. I thrive on diving deep into a brand\'s core to identify its…

Experience

1. Experience Center Associate

   Miele

   Feb 2019 — Present · Chicago, IL, US

   In the spirit of Miele\'s slogan “Immer Besser,” my role revolves around Miele\'s brand commitment to continuous improvement and excellence, truly embracing “forever better.” I am a results-driven Experience Center Associate with extensive knowledge of Miele appliances and a passion for building strong relationships with consumers, designers, architects, builders, and dealers. Adept at providing exceptional customer experiences through in-person and virtual consultations, product demonstrations, and group presentations. Contributed to increased brand awareness and sales by actively participating in channel sales, retail sales, and dealer training. Enhanced customer engagement by initiating a Miele Oven Recipe Community, fostering a sense of community and connection with over 200 active participants. Beyond the B2B support of our dealers, designers, architects, builders, I actively sell in the showroom and support various levels of customers with troubleshooting. Whether it is a team selling situation or individually, I am always an ambassador for the brand. Recognized publicly for exemplary service and brand representation through numerous positive online reviews across various social media platforms and Miele\'s official website. Proficient in utilizing ERP systems such as SAP and Salesforce.

Education

• Valparaiso University

  Major: Vocal Performance, Minor: Piano Performance

• DePaul University

  Bachelor's degree

Skills

• Customer Service
• Strategic Planning
• Leadership
• Event Management
• Negotiation
• Public Speaking
• Operations Management
• New Business Development
• Fundraising
• Marketing
• Marketing Strategy
• Event Planning
• Community Outreach
• Social Media
• Team Building
• Microsoft Office