Robyn Gard
Account Executive at Discovery Inc (Food Network, HGTV, Travel Channel)
- Role
- Account Executive at Discovery Inc
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Robyn Gard
Expert sales executive with successful performance leading marketing and promotions initiatives for Fortune 500 companies, developing new business relationships, and creating prospects for revenue growth. Specialties: Social ImpactBusiness DevelopmentConsultingInfluencer Outreach & Campaign DevelopmentStrategic Planning & PromotionBrand Recognition & ManagementClient AcquisitionDigital Media SalesIntegrated MarketingEffective NegotiatorSolution-focused LeaderProduct & Market Positioning
Experience
Account Executive
Mar 2018 — Present · New York, NY, US
Led multimillion-dollar partnerships connecting Fortune 500 companies to the Food Network, HGTV and Travel Channel audiences across all digital, mobile, social and online video platforms.Leveraged partnerships with Snapchat, Facebook and Instagram to create unique social amplification opportunities for all programs.Built and maintained positive relationships with clients and agencies in the CPG, Retail, Financial and Travel categoriesFocused on program ROI, real-time campaign optimizations and results analysisDiscovery, Inc. FKA Scripps Networks Interactive, Inc.
Education
Bentley University
BS, Finance
Skills
- Food & Beverage
- New Business Development
- Advertising
- Lifestyle Brands
- Brand Development
- Online Marketing
- Social Media Marketing
- Video Advertising
- Interactive Marketing
- Marketing Strategy
- Cpg Industry
- Marketing Communications
- Strategic Partnerships
- Digital Media
- Salesforce.com
- Mobile Advertising
- Digital Marketing
- Marketing
- Integrated Marketing
- New Media
- Online Advertising
- Social Networking
- Social Media Measurement
- Media Planning
- Wine & Spirits Industry
- Interactive Advertising
- Digital Strategy
- Event Marketing
- Social Media
- Email Marketing
- Manage Client Relationships
- Online Video Strategy
- Food Industry
- Management
- Mobile Marketing
- Sales
- Strategy
- Advertising Sales
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