Rob Lynch
Sr Digital Experience Consultant @Monetate
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WORK HISTORY
Sr Digital Experience Consultant @Monetate
EDUCATION
Tresham Institute, Kettering
HND in Business & Finance
SKILLS
ABOUT ROB LYNCH
A highly experienced, results driven Optimisation/Experimentation specialist with a proven track record of delivering successful optimisation programs for FTSE 100 companies and major retailers. My work has been recognised in press releases, case studies, speaking engagements and multiple industry awards.Strategy creator for the \"Culture of Experimentation\" at RS Components, championing new ways of working while leading a team of talented test developers. This transformation was nominated for the 2020 Experimentation Culture Awards.Specialities include: All aspects of Optimisation; strategy development; personalisation; SEO; web analytics; quantitative and qualitative analysis of customer behaviour; journey optimisation.I am also a certified Product Owner, with experience working within Agile frameworks utilising Scrum methodologies.
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