Robin Marie Yerex
ERP & Var Partnerships @Datarails
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WORK HISTORY
ERP & Var Partnerships @Datarails
Leading the strategy and growth of Datarails’ ERP and VAR ecosystem, with a focus on building high-trust, revenue-producing partnerships across the NetSuite, Sage, Acumatica and Intuit channels. I drive the partner strategy end-to-end—from market mapping and segmentation to enablement, co-selling, and executive alignment.My mandate is to establish a repeatable partner motion that accelerates pipeline, strengthens product fit within ERP workflows, and positions Datarails as the preferred FP & A platform for top-tier firms.Core focus areas:Architecting a scalable VAR/ERP partner model that delivers predictable revenueDeepening alignment with sales, product, and leadership to unlock collective executionElevating partner experience through clear communication, enablement, and trustDefining and reporting KPIs that tie ecosystem activity directly to growth outcomesI operate with a belief that the future of partner-led growth belongs to teams who combine strong data, clear narrative, and authentic relationships. My role is to bring that discipline, and that humanity, into how Datarails shows up with its partners.
EDUCATION
Simon Fraser University
Graduate Program - Development Economics and International Development
Bishop's University
Bachelor of Arts (B.A.), Political Science and Government
Rhodes University
International Research Exchange Program, International Relations and Affairs
SKILLS
ABOUT ROBIN MARIE YEREX
I’m a Partner & Alliances leader focused on building - across ERP, finance, and planning ecosystems. My work sits at the intersection of, —turning complexity into clear GTM motions that actually close.Today, I lead ERP & VAR partnerships, working closely with Sage, NetSuite, Acumatica, and their partner networks to help finance teams move beyond Excel and scale planning with confidence. I specialize in identifying where partners naturally influence deals—and building enablement, co-sell plays, and trust that convert those moments into revenue- Align partners, sellers, and execs around clear value, ownership, and next steps—so deals move forward instead of stalling. From referral → co-sell → resale: programs, enablement, and clean handoffs that protect margin and drive consistency- Simple KPIs, pipeline visibility, and pattern recognition that help teams focus on what actually wins- Positioning planning, FP & A, and data solutions around real finance outcomes—not feature checklists. & I bring clarity, raise the bar, and create psychological safety so people can do their best work. ’ :• Turning warm ecosystems into • Translating between partners, sales, product, and leadership to • Being deeply p—and always showing the mathIf you’re building partner-led growth—or trying to make your ecosystem actually work for sales—I’m always up for a thoughtful conversation:ERP & VAR Partnerships • Partner GTM • Co-Sell Strategy • FP & A & Planning • Sage • NetSuite • Acumatica • Enablement • Pipeline Analytics • MEDDPICC • Executive Alignment • Ecosystem-Led Growth
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