Robin Luke
Data Product Manager, Marketing Insights & Analytics at The Home Depot | CAPM-PMI Member
- Role
- Data Product Manager, Marketing Insights & Analytics at The Home Depot
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Robin Luke
Hey there! I started out as a data geek who loved turning messy datasets into…
Experience
Data Product Manager, Marketing Insights & Analytics
Jun 2025 — Present · Atlanta, GA, US
Drive strategy and execution of high-impact marketing analytics initiatives including MTA and campaign performance measurement ensuring alignment with business goals and executive stakeholders.• Lead Agile project delivery across multiple marketing data domains (Paid Search, Influencer Analytics, Creative Effectiveness), managing sprint cycles, roadmap planning, and cross-functional execution via Jira and Confluence.• Coordinate with external vendors (e.g, Google, AWS, OMD) to evaluate solutions, lead contractual discussions, finalize SOWs, and integrate analytics platforms into The Home Depot’s data ecosystem.• Manage technical delivery for data migrations, implement audit workflows to detect anomalies in campaign metadata and dashboard usage, and oversee large-scale dashboard rationalization efforts to improve speed and cost-efficiency.• Leverage tools such as SQL, Python, BigQuery, Tableau to support pipeline validation, metadata cleanup, and scalable, insight-driven reporting for senior leadership.
Education
Gies College of Business - University of Illinois Urbana-Champaign
Master's degree, Business Analytics
Christ University, Bangalore
Bachelor of Technology - BTech
2016 — 2020
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