Robin Hadac
Product Manager and Designer @Trellis.Org
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WORK HISTORY
Product Manager and Designer @Trellis.Org
Vancouver, BC, CA
Developing and communicating a clear product vision, strategy, and roadmap aligned with company goals and market needs- Gathering customer feedback to identify needs, pain points and opportunities- Defining and prioritizing product features, functionalities, and user stories based on customer needs, business objectives, and technical feasibility- Managing product development efforts, including standups, sprint planning and backlog grooming while adhering to timelines and customer deadlines- Continue to lead design efforts including ideation, wireframing and prototyping to ensure developed solutions are intuitive and aligned with customer needs.
EDUCATION
BrainStation
Diploma, User Experience Design
The University of British Columbia
Bachelor of Arts (B.A.), Psychology and Political Science
RED Academy
Certificate, Digital Marketing - Part Time
SKILLS
ABOUT ROBIN HADAC
I’m the Lead Product Manager at Trellis, where I drive the strategy, planning, and delivery of our fundraising platform used by charities across North America. My role centers on transforming customer insights and data into product roadmaps, balancing innovative new features with consistent quality. From ideation through agile development and final delivery, I collaborate across teams to ensure our products not only delight users but also achieve key outcomes like adoption, retention, and growth.Before switching careers into Product Management and Design, I gained hands-on experience in fundraising, administration, and communications with the Vancouver Heritage Foundation and the Society Promoting Environmental Conservation (SPEC), where I later served as board chair. At SPEC, I led strategic initiatives advancing fund development, operational efficiency, and community engagement.My path from the non-profit world to product management has given me a unique perspective on the challenges charities face. I’m deeply committed to leveraging technology for social good and building products that empower organizations to achieve their missions.
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