Robin Friedson

Director, Brand Management at Stand Together

Role
Director, Brand Management at Stand Together
Location
Washington, DC, US
LinkedIn followers
500 followers

About Robin Friedson

Robin is an experienced Marketing and Communications manager. She’s implemented integrated marketing strategies and campaigns in multiple industries to successfully grow brands and businesses. She\'s an innovative thinker and creative problem solver passionate about strong communication and messaging. She has an exceptional talent for asking the right questions, balancing the big picture and the details, and thinking ahead of the curve. Strategy | Digital marketing | Content | Communication | Public Relations | Insights | Project Management | B2B | B2C | Analysis | Advertising | Agency Management | Web | Positioning | Content Marketing | Brand Management | Nonprofit | Integrated Marketing | Innovation | Leadership | Change Management

Experience

  1. Director, Brand Management

    Stand Together

    Mar 2020 — Present · Arlington, VA, US

    Develop long term strategies and B2B go-to-market plans and campaigns Lead development of brand materials and collateral. Collaborate with cross functional team on digital content, social media, paid media, newsletter, website, compliance, to ensure execution against goals.

Education

  • Mount Holyoke College

    Bachelor of Arts (B.A.), Psychology

  • MBA - Drexel University

    Master of Business Administration (MBA), Marketing

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