Robin Frey
Marketing Business Partner at Centra Health
- Role
- Marketing Business Partner at Centra Health
- Location
- Lynchburg, VA, US
- LinkedIn followers
- 500 followers
About Robin Frey
Results-driven marketing/communications professional with a passion for bringing brands to life. Ability to translate company vision into strategic, tactical marketing plans and effective digital marketing campaigns. A powerful combination of creative, organizational, interpersonal, and leadership skills.
Experience
Marketing Business Partner
Jun 2021 — Present · Lynchburg, VA, US
Provide marketing support to company\'s wide range of service lines including Centra\'s Heart & Vascular Institute, Nursing, and Human Resources, utilizing best industry practices to achieve strategic business results. • Develop annual marketing plans for service lines in addition to digital strategies and brand initiatives to increase market share, volume, patient experience scores, search accuracy, and candidate applications. • Project lead for developing a new innovative sub brand initiative for Human Resources department and orchestrated brand launch event.• Work closely with cardiovascular service line to plan and promote annual heart month awareness campaign for both internal and external audiences.
Education
West Chester University of Pennsylvania
Communications/Creative Writing
2000 — 2003
Illinois State University
B.S.
2004 — 2005
Embry-Riddle Aeronautical University
Master of Business Administration (M.B.A.)
2015 — 2017
West Chester East High School
Diploma
1996 — 2000
Western Oregon University
Secondary Education and Teaching
2013 — 2015
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