Robert Holz
Director, Global Digital Marketing Strategy & Marketing Technology @Sun Life
Toronto, ON, CA
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WORK HISTORY
Jul 2022 — Present
Director, Global Digital Marketing Strategy & Marketing Technology @Sun Life
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Toronto, ON, CA
Owned and led the strategy for Sun Life’s global marketing technology (MarTech) stack, ensuring alignment across platforms and regions.• Delivered value realization through improved integration, governance, and platform optimization.• Spearheaded multiple Gen AI initiatives—from pilot to scale—accelerating content creation, personalization, and operational efficiencies across global teams.
SKILLS
Agile Web DevelopmentMicrosoft Sql ServerUser ExperienceApacheJqueryWeb ApplicationsSqlUser Interface DesignE-CommerceAgile MethodologiesAemNode.jsMysqlSassWeb DesignA/B TestingCmsPhpCascading Style Sheets (Css)Mobile ApplicationsXhtmlAjaxSdlcAngularjsXmlOracle ApplicationsJavascriptHtml 5MaxymiserReact.jsInformation ArchitecturePersonalizationBootstrapAspHtmlWeb DevelopmentSEOGruntjsWeb AnalyticsWordpress
ABOUT ROBERT HOLZ
Global Digital Marketing Strategy & Marketing Technology
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