Robertson Boag
Director of Product Strategy & Innovation @HelloFresh
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WORK HISTORY
Director of Product Strategy & Innovation @HelloFresh
Toronto, ON, CA
EDUCATION
Queen's University
Bachelor of Applied Science (BASc) , Chemical Engineering
SKILLS
ABOUT ROBERTSON BOAG
As Director of Product at Factor Canada, I lead the cross-functional organization responsible for our physical product strategy, development, and commercialization of our product portfolio. My work centers on translating customer insights into a product strategy that balances culinary innovation with business objectives. I manage the end-to-end product lifecycle, from recipe development and nutrition to menu planning and launch, ensuring a consistent, high-quality experience that drives customer retention and satisfaction.
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