Roberto Vargas

Director Global Poultry, Commercial Development and Lifecycle Innovation at Zoetis Inc.

Role: Director Global Poultry, Commercial Development and Lifecycle Innovation at Zoetis
Location: Durham, NC, US
LinkedIn followers: 500 followers

General Business & ManagementView LinkedIn profile

About Roberto Vargas

I\'m an innovative and collaborative strategic marketing leader with 20+ years of experience developing and executing winning marketing programs that build brands, engage audiences and deliver strong ROI. With experience living and working in global markets, I\'m bilingual (Spanish / English) and skilled in adapting to differing cultures and business styles with sensitivity and respect. Core areas of expertise include: brand positioning, developing and launching new products in global markets, marketing analysis and translating insights into actionable strategy. I\'m experienced across both B2B and B2C sectors, and have specific expertise within the food, beverage (consumer products) and animal health sectors.I welcome you to contact me at v••••••••@hotmail.com.

Experience

Director Global Poultry, Commercial Development and Lifecycle Innovation
Zoetis
Sep 2018 — Present · Raleigh-Durham, NC, US
In this role, my main responsibility is ensuring that Zoetis\' rich pipeline of poultry vaccines and hatchery solutions are fully optimized including market and asset development and global launch planning. In addition, I am leading lifecycle initiatives for poultry, partnering with key stakeholders from R&D, GMS and Commercial Operations to advance the poultry portfolio.

Education

Instituto Tecnológico Autónomo de México
Diploma, Human Development
Tecnológico de Monterrey
Masters Degree, Marketing
Tecnológico de Monterrey
Bachelor of Science (B.S.), Industrial Engineering

Skills

Product Development
Market Research
Marketing Analytics
Marketing Management
Market Analysis
Marketing
Brand Management
Cross-Functional Team Leadership
Marketing Strategy
Project Management
Strategic Thinking
Market Planning
Competitive Analysis
Customer Experience
B2c Marketing
Strategic Partnerships
Strategy
Strategic Planning
Sap
Animal Health
Marketing Research
Trade Marketing
Fmcg
Regional Marketing
Pharmaceutical Industry
Product Launch
Segmentation
Product Marketing
Shopper Marketing
Global Marketing
Food & Beverage
Management Consulting
Sales
Management
Business Planning
B2b Marketing Strategy
Campaign Development
Business Strategy

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