Roberto Ruggeri

WORK HISTORY

ABOUT ROBERTO RUGGERI

Seasoned and passionate manager with over 15 years of experience in marketing, operations management, and sales. As co-founder and Head of Marketing & Sales at Diretta.it, I played a pivotal role in transforming the brand into Italy\'s premier sports website. Beginning with the domain name choice and negotiation in 2007, I orchestrated in years comprehensive marketing and sales strategies. My contributions led to the positioning of Diretta as top of mind for sports in Italy thus a multimillion-euro online brand with over 10 million unique visitors and 400 million page views per month, all achieved from the ground up. I\'ve worn many hats in my career: marketer, business strategist, designer, writer, researcher, business planner, marketer, and strategist. I possess a unique ability to manage multidisciplinary projects, and challenges are my daily bread. Experience has taught me that my professional value can be summarized as follows: I have been developing and directing marketing campaigns, media plans, and business plans since a young age. I am a digital expert who speaks fluent geek, marketing, startup, design, training, sales, and handling difficult clients. I am a psychology enthusiast and practitioner. I don\'t care who gets credit; I just want we to succeed. I have big ideas. Execution is what matters, and I excel at execution. If my left and right brain were hands, I\'d be ambidextrous. I\'m always looking to acquire new professional competencies and regularly attend courses to stay up-to-date in the era of disruption. Feel free to reach out if you want to discuss business or soccer, better business if you are not a Milan fan. Specialties: Marketing (strategy and positioning), business e media planning, digital strategy, product design, startup, pitching,