Robert Esparza
Senior Director of Marketing at MSE Publishing
- Role
- Senior Director of Marketing at Mse Publishing, Llc
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Robert Esparza
Performance-focused senior sales engineer with 6+ years of B2B consultative sales experience. 16+ years of progressive digital marketing experience in creating marketing plans, developing and executing strategies, directing advertising and promotions, brand communications, tradeshows, public relations, social media and digital marketing (e.g. SEM, SEO, SMM). Unique ability to identify digital opportunities and consult with prospects/partners to understand how best to scale digital acquisition efforts. Have consistently demonstrated experience developing and leading internal teams as well as external partners.
Experience
Senior Director of Marketing
Jul 2020 — Present · US
Skills
- SEO
- E-Commerce
- Online Marketing
- Digital Strategy
- Sem
- Web Analytics
- Organic Search
- Conversion Optimization
- Google Adwords
- Content Strategy
- Search Engine Optimization (SEO)
- Search Engine Marketing (Sem)
- Google Analytics
- Ppc
- Social Media Marketing
- Affiliate Marketing
- Email Marketing
- Online Advertising
- Omniture
- Web Marketing
- Mobile Marketing
- Analytics
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