Roberta Giuffrida

Communication & Digital Services @Assocamerestero

Rome, IT

Designed and executed communication strategies that strengthened the association’s brand visibility and reputation.Oversaw website content updates to ensure accuracy, relevance, and engagement.Produced and managed multi-platform social media content (LinkedIn, Facebook, YouTube), increasing audience reach and engagement.Authored press releases and crafted corporate presentations for stakeholders and institutional audiences.Monitored and analyzed KPIs, delivering actionable reports that improved campaign performance.Created visual assets for both organic and paid social media campaigns, aligning with brand guidelines.Conducted daily press reviews to support timely and informed decision-making.Ghostwrote articles and interviews for publication, maintaining tone and style consistency.

Rome Business School

Master, Comunicazione, generale

S.S.I.T. Scuola Superiore per Interpreti e Traduttori

Master, Translation

Abea Form

Digital Marketing

Università di Catania

Bachelor's degree, European Languages and Cultures

Istituto Comunika

Master's degree, Editing and Communication

University of Rome Tor Vergata

Master, Literary and Audiovisual Translation