Roberta Freitas
Talent Manager @Okev Group
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WORK HISTORY
Talent Manager @Okev Group
360° communication - from creation to influence- Project management to support our talents in their collaborations- Generate ideas / out of the box strategies for media outreach- Strategize, execute and maintain media campaigns with brands and influencers- Constant contact with our customers for ensuring optimal campaigns- Build strategic alliances and relationships within the beauty, fashion and lifestyle industry;
EDUCATION
Universidade Anhembi Morumbi
Comunicação Social - Jornalismo
California State University, Northridge
Communication, Design and Innovation
SKILLS
ABOUT ROBERTA FREITAS
I am a Public Relations with more than five years of experience in talent management and campaign coordination in the areas of fashion, beauty and entertainment. At Coolab Digital, I work with a portfolio of clients that includes celebrities, influencers and entrepreneurs, such as Bruna Marquezine, Camila Coelho and Sasha Meneghel. My goal is to build strategic alliances and relationships within the industry, plan and execute creative ideas for a better online and offline reputation, and negotiate contracts with brands and influencers. I have skills in strategic thinking, launching new brands and communication in English, French and Portuguese.
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