Robert Rob Smallwood
Associate Creative Director | Art Direction, Social & Product Design | Building High-Impact Digital Brands
- Role
- Art Director Ux Designer at UNFOLD
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Robert Rob Smallwood
Award-winning creative leader with 15+ years of experience building culturally resonant campaigns across film, social, digital, consumer products, and experiential. I’ve partnered with iconic brands including Universal, Sony, HBO, Amazon, Grey Goose, Burger King, and Disney to turn brand strategy into bold, audience-driven visual storytelling.I specialize in leading multidisciplinary teams and bringing ideas from concept through final delivery; whether that’s launching a campaign, shaping a product experience, or crafting content that cuts through culture. My work sits at the intersection of art direction, product design, and digital storytelling, always grounded in business goals and brand voice.I’m passionate about creating work that feels both strategic and emotionally impactful, and I’m always excited to collaborate with teams pushing what modern brands can be.
Experience
Art Director Ux Designer
Nov 2025 — Present · US
Lead creative direction for digital and social initiatives supporting Meta and Meta Quest, shaping visual systems that align brand, product, and audience.• Design high-impact creative for Meta social platforms, balancing clarity, performance, and brand voice across multiple formats.• Develop UX and visual design for Meta Quest product experiences, ensuring intuitive, engaging user flows.• Create and oversee social marketing assets and campaign content, from concept through final delivery.• Collaborate with strategists, producers, and platform teams to ensure cohesive storytelling and consistent brand expression across all deliverables.
Education
Owings Mills High School
High School Diploma
2003 — 2005
Stevenson University
Bachelor's degree Science, visual communication
2005 — 2010
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