Robert Skaggs

on Field Official - Back Judge Side Judge @Canadian Football League

Edmonton, AB, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2001 — Present

on Field Official - Back Judge Side Judge @Canadian Football League

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Edmonton, AB, CA

Officiated in five (5) Grey Cups - 98th Grey Cup in Edmonton - 2010 (Side Judge); 100th Grey Cup in Toronto - 2012 (Side Judge); 103rd Grey Cup in Winnipeg - 2015 (Back Judge); 108th Grey Cup in Hamilton - 2021 (Back Judge); Grey Cup in Vancouver (Alternate)

EDUCATION

1984 — 1986

NAIT (Northern Alberta Institute of Technology)

Business Administration, Marketing/Marketing Management, General

SKILLS

ManagementTeam BuildingMarketingSocial Media MarketingSales ManagementStrategic PartnershipsSponsorship ActivationOnline MarketingPublic SpeakingBusiness DevelopmentSales & Marketing FunctionsBusiness PlanningOperations ManagementSponsorship Program DevelopmentRelationship MarketingTeam LeadershipIntegrated MarketingBusiness StrategyForecastingLeadershipAccount ManagementMarketing CommunicationsStrategyProduct DevelopmentAutomotive AftermarketCustomer SatisfactionNew Business DevelopmentMarket ResearchBudgetsBrand ManagementSales ProcessMarketing StrategyDirect SalesStrategic PlanningBrand DevelopmentCompetitive AnalysisNegotiationMarket AnalysisContract NegotiationSelling

ABOUT ROBERT SKAGGS

Vice President - Sales and Marketing for the Blue Water Group | B2B & B2C Growth Leader | Strategic Decision-Maker | Professional Football RefereeFrom the pitch to the boardroom, my career has been defined by high-stakes decision-making, performance under pressure, and leading in environments where every call matters.As a professional football referee, I operated in fast-paced, high-visibility arenas where clarity, authority, and fairness were non-negotiable. I made split-second decisions scrutinized by millions, managed strong personalities with competing agendas, and ensured alignment around a common set of rules and outcomes. That foundation now powers my executive leadership within the Bluewater Group.As the Vice President of Sales & Marketing, I bring:Decisive leadership under pressure – Comfortable making complex strategic decisions with incomplete information while maintaining accountability and composure.Stakeholder management at scale – Skilled in balancing the needs of customers, partners, boards, and cross-functional teams to drive sustainable growth.Conflict resolution & negotiation – Experienced in de-escalating tension, aligning incentives, and keeping teams focused on results.Performance culture & accountability – Obsessed with metrics, continuous improvement, and building high-performing teams that deliver measurable impact.Integrity-driven governance – Grounded in fairness, transparency, and principled leadership-earning trust internally and externally.Officiating taught me that credibility is earned through consistency, preparation, and courage. Executive leadership demands the same.Today, I translate that experience into driving revenue growth, operational excellence, and customer-centric strategy across both enterprise (B2B) and consumer (B2C) markets.I don’t just manage performance — I set the standard for it.Who is the Bluewater Group?Founded in 1974, Blue Water is Atlantic Canada’s Largest Ship Supplier and Canada’s Largest Independent supplier of Mobil lubricants. The Bluewater Group is also a full-service logistics provider specializing in marine and industrial supplies. We will do everything within our power to ensure that our customers are provided with the best products and services in a timely and professional manner.The Bluewater Group strives to reduce our customers’ risk of purchase and increase their competitive advantage by being their lowest total cost option. We have kept the wheels of industry turning for over 40 years!CUSTOMER DRIVEN, SOLUTION FOCUSED

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Robert Skaggs — on Field Official - Back Judge Side Judge at Canadian Football League in Edmonton, AB, CA | Unifers