Robert Harris

Experience

1. Campus Program Manager - Education Marketing

   Apple

   Jul 2014 — Present · US

   Responsible for distribution partners and Apple Campus Program sales locations throughout the U.S.Major responsibilities are as follows:•Understanding the company objective for the Apple Campus Program, as well as the legal, contractual, and marketing standards.•Work with Sales Ops to develop an Area business plan, including how the program will be leveraged to help achieve sales targets for each quarter/year.•Develop Apple business by building a strong, influential, collaborative business relationship with the Campus Store\'s management team.•Work with Area Development Executives and inside AE\'s to support demand generation activities. This includes coordinating approval of Field Marketing funds with HQ, metrics on the ROI of the marketing co-investments, as well as working with the DE\'s on the execution of seasonal marketing campaigns.•Work with the Inside AE\'s to review inventory metrics in order to best support strategy for product mix and inventory turns.•Collaborate with Apple Campus Rep Program to create effective partnerships between the Campus Rep and Campus Store.•Ensure the Campus Stores meet the merchandising and visual standards.•Provide feedback to Sales Ops on individual Campus Store Performance and develop plans to address gaps. Identify resources within the Area or HQ that may be beneficial to the store.•Assure compliance for all required reporting from Campus Stores, as well as compliance in sales policies per AACS guidelines.•Identify under-performing Campus Stores and work with management to implement an improvement plan with specific actions. •Provide formal (quarterly) feedback to the Campus Programs teams in Cupertino regarding successes and areas for improvement, including analysis and reporting of business results and sales trends.•Ensure a coordinated approach that leverages all of the Campus Programs (Campus Stores, Apple on Campus, Campus Reps, etc.) in coordination with Area management and the corporate Sales Ops team.

Education

• DeVry University-Ohio

  Bachelor of Arts (BA)

  2011 — 2013

• University of Cincinnati

  Associate of Arts (AA)

  2006 — 2010