Robert Genco
Owner, Della Terra LLC; Partner, New Earth Wines
- Role
- Partner - Brand Consulting at New Earth Wines
- Location
- Nyack, NY, US
- LinkedIn followers
- 500 followers
About Robert Genco
My 20+ years in natural retail/consumer goods crosses many categories and channels –…
Experience
Partner - Brand Consulting
Jan 2022 — Present
Consulting wine brands and producers, with a specific focus on sustainable, organic and biodynamic products. Helping authentic brands find their aligned customers takes a deep understanding of how that consumer thinks and what motivates their purchasing behaviors. The training ground for this understanding is 20+ years of working with natural and natural-curious consumers and mining their changing behavior across retail sectors. Combining this knowledge with a passion for wine and sustainable agriculture provides a perspective unique in the wine industry.
Education
Columbia University in the City of New York
Bachelor of Arts (B.A.)
Cornell University College of Agriculture and Life Sciences
Professional Certificate Program
Skills
- Public Relations
- Account Management
- Sales
- Trade Shows
- Retail
- Beauty Industry
- Merchandising
- Public Speaking
- Marketing
- New Business Development
- Brokerage
- Strategic Planning
- Sales Management
- Product Development
- Brand Management
- Marketing Strategy
- Personal Branding
- Fashion
- Business Development
- Competitive Analysis
- Brand Development
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