Robert Clegg
Ai & Contact Strategy Lead @1st Locate Uk Ltd
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WORK HISTORY
Ai & Contact Strategy Lead @1st Locate Uk Ltd
Leeds, GB
EDUCATION
Northumbria University
Master's degree, Digital Technology Solutions
SKILLS
ABOUT ROBERT CLEGG
I’m a results-driven data, analytics and customer operations leader with 20+ years’ experience building and scaling high-performing teams across BI, analytics, resource planning and dialler operations. I specialise in turning complex data and operational environments into clear insight, scalable infrastructure and commercially focused strategies that drive revenue growth, margin improvement and cost efficiency.At 1st Locate (UK) Ltd, I’m establishing and scaling a modern reporting and data function from the ground up. I’m leading the development of an enterprise data warehouse and delivering a consolidated Power BI reporting suite, creating a trusted single source of truth that strengthens governance, improves performance visibility and accelerates executive decision-making.My remit also spans performance optimisation, cost-to-collect improvement and automation at scale.I lead:• A Reporting team delivering automated, insight-led BI that directly supports commercial and operational targets• Dialler Campaign Analysts managing OMNI campaigns using advanced segmentation to improve right-party contact, conversion and recovery outcomes• A Prompt Engineer developing AI-powered agents within our OMNI-channel platform (Connex.ai), enhancing customer journeys while reducing cost per contactOur AI agents augment, not replace, frontline teams. They manage repeatable, low-value and out-of-hours interactions, enabling advisors to focus on complex, high-value engagement. This balanced automation improves efficiency, protects service quality and strengthens ROI.Previously at Capita, I led cross-functional analytics teams supporting VMO2, Samsung, Scottish Power and Tesco Mobile, owning reporting across 300+ KPIs and 3,500+ FTE. I also acted as strategic MI lead for transformation programmes and new business bids, aligning insight to contractual performance and profitability.Career impact includes:• £200K+ recovered revenue through billing reconciliation insight• 15% capacity uplift via automation and process redesign• Embedding forecasting, planning and performance frameworks aligned to financial and operational targetsI combine technical depth with commercial leadership. Experience spans Power BI, SQL, Python, Snowflake, Tableau, Looker, SAP Webi and Azure DevOps, alongside Microsoft certifications in Azure Data & AI.Finalist – 2025 Corndel Data-Driven Leader Award (Data Transformation).I’m passionate about aligning data, AI and operational strategy to deliver measurable commercial impact, scalable growth and intelligent customer engagement.
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