Robert C. Melchionno
Marketing Professional
- Role
- Assistant Director of Gb Association Marketing at The Hartford
- Location
- Hartford, CT, US
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
About Robert C. Melchionno
Results-oriented direct marketing professional with more than 15 years of creating and…
Experience
Assistant Director of Gb Association Marketing
Aug 2022 — Present · Hartford, CT, US
Responsible for Group Benefits Associations marketing and campaign strategy• Provide campaign results vs. annual forecast• Work with data science team to deliver marketing data efficiencies
Education
Sacred Heart University
BS, Finance & Business
1983 — 1987
Sacred Heart University
MBA, Finance & Economics
1990 — 1992
Skills
- Digital Direct Marketing
- Strategy
- P&L Management
- Integrated Marketing
- Marketing Management
- Management
- Email Marketing
- Marketing Strategy
- Customer Acquisition
- Marketing
- Budgets
- Direct Mail
- Insurance
- Leadership
- Sales
- Online Marketing
- Interactive Marketing
- Direct Marketing
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