Robert Braceland

About Robert Braceland

Entrepreneurial executive with dynamic sales leadership and expertise in customer acquisition and customer life cycle management. Over 26 years of sales leadership and business development for channel and direct sales; including demand generation, sales segmentation, call center operations for both outbound and inbound telesales with proven key metric management and consistent growth resulting. Entrepreneurial spirit has lead to succesful new division start ups from $0-$200Million in less than 2 years; brand creation and adoption; and incremental business initiatives returning a high return and new revenue and profit streams for both the company and vendor partners. •Consistent approach to drive a win win for all parties at the table. • Responsibilities have included >$1billion in annual revenues with full P&L and staffing experience. • Demand Generation programs lead to in excess of $2million in incremental funding from vendor partners • Experience in integrating new business initiatives into existing infrastructure. •Candid communicator with high expectations and a fanatic focus on results. Specialties: Customer Focused Business Development Customer Acquisition P&L Management Sales forecasting and modeling Strategic Planning Supply Chain Management Distribution and Logistics Vendor Relationships Strategic Marketing Budgeting Cost Control Entrepreneur Process Improvement Operations

Experience

1. President Co-principal

   Entre Technologies

   May 2007 — Present · West Springfield, MA

   Entre Technologies is a leading and fast paced growing technology and services provider to a host of clients ranging from corporate, healthcare, retail, state, local and education. Entre provides sales and service from hardware vendors Dell Technologies, Lenovo, Hewlett Packard, Nutanix, Samsung and many others ranging from the desktop, tablets, and servers to the data center. Entre specializes in project management, cyber security, inventory services, managed deployment, break fix, print management, staff augmentation and a full menu of managed services and on site technical expertise.Entre Technologies was founded in 1983, an early pioneer of introducing corporate computing to the masses through a franchise network of 355 locations. Today, Entre has evolved into a full service managed technology provider while handling large technology deployments and rollouts for our clients.

Education

• Roger Williams University

  Bachelor of Business Administration (BBA), Business Administration, Management and Operations

  1987 — 1989

• Naveen Jindal School of Management, UT Dallas

  BSBA, Management Information Systems, Finance

  1989 — 1991

Skills

• Sales Enablement
• Product Management
• Lead Generation
• Business Alliances
• Strategic Partnerships
• Channel Sales
• Product Marketing
• Competitive Analysis
• Managed Services
• Marketing Strategy
• Start-Ups
• Partner Management
• Cloud Computing
• Cross-Functional Team Leadership
• New Business Development
• Global Business Development
• Process Improvement
• Selling
• Strategic Planning
• Sales Management
• Account Management
• Salesforce.com
• Forecasting
• Vendor Relationships
• Professional Services
• Networking
• Budgets
• Sales
• Sales Operations
• Entrepreneurship
• Leadership
• Call Centers
• Channel Partners
• Crm
• Program Management
• Customer Retention
• Business Development
• Channel
• Sales Process
• Demand Generation