Rob Denbo

Assistant Director of Marketing Digital & Internal Communications @French Lick Resort

Develop and deploy communication strategies working with the Director of Marketing and the marketing team. Utilize all output of the communications and marketing team, writing, video, website creation and design to interact with associates and guests. Help influence and guide others’ thinking about digital engagement strategies. Responsible for assisting with the forecasts and budgets of the marketing department. Assist with overseeing all entertainment marketing programs communication collateral. Continue Internal Communications Manager responsibilities plus the following additions: Project Management Experience: Oversee the development of a new website (currently). Create and deploy marketing email campaigns. Customer Relations Management Experience: Monitor and report email marketing campaign results through the Revinate customer relationship management software. Analytics Experience: Generate regular reports for website and email marketing campaigns.