Robb Stauffer
Region Vice President - Region 2 @FIFCO USA
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WORK HISTORY
Region Vice President - Region 2 @FIFCO USA
Directed the second largest divisional volume in the company comprised of 97 wholesalers spanning 9 states across the Great Lakes and Midwest.• Manage and develop 8 District Managers, 5 Area Sales Managers, and 4 Retail Account Specialists responsible for sales, marketing, and execution initiatives. • Accountable for 19.8% of total company volume and 20.4% of profit contribution.• Assist with 3-year planning, forecasting, wholesaler network development, and budget allocations.• Led the Great Lakes region in achieving the top rating as GPTW and creating a subsequent environment that drives culture-focused performance improvement.• Selected to serve as one of the project leaders on change management within the organization through Aubrey Daniels “Bringing Out the Best in People” based curriculum.
EDUCATION
Western Michigan University - Haworth College of Business
BBA, Marketing
SKILLS
ABOUT ROBB STAUFFER
An executive with 25+ years of diverse experience in fast-paced environments with a demonstrated history of working in the food & beverages industry. Strong sales professional with excellent communication, analytical, creative problem solving, and negotiation skills. Experiences in building, empowering, and leading teams while delivering results and company growth in very competitive markets.
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