Rob Zimmerman
- Role
- Customer Marketing Manager at ActiveCampaign
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Rob Zimmerman
Experienced Customer-Centric Marketing Manager with a demonstrated history of working in…
Experience
Customer Marketing Manager
May 2022 — Present
Owns customer content strategy, sourcing, and creation to support product-led growth and company shift to multiproduct framework - Updates and maintains customer content database according to main competitive pain points of ICPs across all product lines - Collaborates crossfunctionally with sales, success, marketing, PR, and product teams to source customer stories and data, including customer reference calls, name drops, case studies, quotes, compelling metrics, etc - Interviews customers to create compelling case studies from the customer’s point of view and provide actionable feedback to success, sales, and product organizations
Skills
- Sales
- Crm
- Project Management
- Crm Databases
- Microsoft Word
- Social Networking
- Google Adwords
- Technical Writing
- Public Speaking
- Social Media
- Relationship Management
- Management
- Leadership
- Microsoft Excel
- Google Analytics
- Team Leadership
- Marketing
- Teaching
- Salesforce.com Administration
- Powerpoint
- Customer Service
- Microsoft Office
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