Rob Saunders

Senior Vice President-sales @Yowie Group Limited

Senior VP of Sales responsible for the US business of the Australian based Yowie Group. • Developed the national broker network for the Yowie brands in the US market. • Optimized Yowie’s sales agents through a rigorous score carding process, broker evaluation and building relationships with principals and business managers at 10 broker offices throughout the US. • Achieved sales targets and drove company growth from $2M to $18M in 5 years • Expanded brand ACV penetration from 25-49% in all classes of trade (Food, Drug, Convenience, Mass).